Why!

Chapter 2
4 min read
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When I started my first business, my “why” was simple—survival.

Fresh out of secondary school, I knew college wasn’t an option. My

father, a Nairobi City Council worker (now Nairobi City County),

was the sole breadwinner for our family of five. Raising three boys,

supporting our mother, and juggling a meagre, often delayed salary,

he did what he could.

But there was no extra.

No savings. No side hustle. Just survival.

So, I started hustling. Not because I had a grand plan, but because I

had no choice!

(felt like singing Anthony Hamilton's- Coming from Where I'm from)

My childhood friends, Felix and his older brother Linus, had always

been into bodybuilding back in our Kongo-Kawangware days.

That’s how I got into fitness myself. Even now, when I’m not out

jogging, I turn to bodybuilding to stay fit, though I do fall off

sometimes (don’t we all?).

But not Felix. He stayed consistent. And turned his passion into a

profession—he’s now a seasoned gym and personal fitness instructor.

His is a story of passion meeting purpose. (More on him in Tip #5.)

For some entrepreneurs, passion becomes the fuel.

Others identify a market gap.

Take, for example, my short-lived food delivery venture at

Nakumatt Junction (now The Junction). A friend noticed a problem:

the mall staff needed affordable lunch options, but none were

nearby. Productivity suffered....

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Why! - Success In Your First Business | Soma